Unlock Graphic Design Skills

Overview and purpose

Are you an aspiring designer looking to start your creative journey, a freelancer seeking to sharpen your skills, or a small business owner who wants to design professional visuals on your own? Unlock Graphic Design Skills is a 6-day hands-on workshop tailored to meet your needs—whether it’s building confidence, learning professional tools, or creating designs that stand out.
This immersive program empowers you to:
• Learn to use industry-standard software (Adobe Photoshop, Illustrator, and InDesign).
• Develop creative confidence and solve real-world design challenges.
• Create a versatile portfolio that showcases your skills and attracts opportunities.
• Understand the principles of typography, color theory, branding, and visual harmony.
With a mix of expert guidance, practical exercises, and peer collaboration, you’ll leave this workshop ready to pursue a career in design, freelance opportunities, or elevate your own branding efforts.

Learning Outcome

By the end of this workshop, you will:
• Develop practical proficiency in Adobe Photoshop, Illustrator, and InDesign.
• Understand and apply essential design principles like typography, layout, and composition.
• Use color theory and branding techniques to create compelling visuals.
• Build a professional portfolio showcasing logos, digital art, and print designs.
• Solve creative challenges and learn to design for both print and web media.
• Gain the tools to launch a career in graphic design or grow your freelance and entrepreneurial work.

Admission information

Language: English
Language Level Prerequisites: B2 or above
Audience:
• Entry-level designers looking to build a strong foundation.
• Freelancers and hobbyists ready to sharpen their skills.
• Small business owners and entrepreneurs seeking to enhance branding and visuals.
• Professionals transitioning into creative careers.
General Prerequisites: No prior experience is required, but participants are encouraged to bring a laptop for hands-on sessions.
Maximum Number of Participants: 20

location

Rome, Italy – Classroom-based learning paired with cultural exploration activities. Participants may also join remotely via live streaming.

Duration and Daily Schedule

6 days (including a guided cultural tour of Rome).

Daily Schedule

Day 1: Foundations of Graphic Design

  • Morning: Learn the role of graphic design, its evolution, and key principles like balance and alignment.
  • Afternoon: Set up your workspace and explore real-world examples of impactful design.

Day 2: Typography and Layout Design

  • Morning: Understand typefaces, kerning, and leading. Create a poster design.
  • Afternoon: Apply layout design principles to hands-on magazine layout exercises.

Day 3: Color Theory and Composition

  • Morning: Explore the psychology of color and its use in branding.
  • Afternoon: Practical exercises on composition, visual harmony, and working with grids.

Day 4: Digital Imaging with Adobe Photoshop

  • Morning: Learn photo editing, manipulation, and retouching techniques.
  • Afternoon: Work on real-world image editing and create digital art.

Day 5: Branding and Logo Design with Adobe Illustrator

  • Morning: Discover branding fundamentals and learn to design scalable logos.
  • Afternoon: Work on creating consistent brand identities and receive expert feedback.

Day 6: Portfolio Development and Guided Tour of Rome

  • Morning: Build your design portfolio and present your work for feedback. Certificates are awarded for course completion.
  • Afternoon: Guided Cultural Tour of Rome – Celebrate your achievements while visiting iconic landmarks like the Colosseum, Trevi Fountain, and Piazza Navona.
Why Choose This Course

Your design skills can set you apart, whether you’re starting fresh or taking your work to the next level. This workshop is tailored to give you exactly what you need:

  • Practical Skills: Learn by doing with real-world projects and immediate feedback.
  • Industry-Standard Tools: Gain hands-on experience with Adobe Creative Suite software.
  • Career Readiness: Build a strong portfolio and explore freelance, employment, or entrepreneurial opportunities.
  • Inspiration in Rome: Combine your creative growth with the artistic heritage and beauty of Rome.
What Sets Us Apart
  • Designed for Real-World Success: Focus on practical projects, from branding to print and web design.
  • Portfolio Development: Leave with a polished portfolio ready for job interviews or freelance clients.
  • Inclusive for All Levels: Whether you’re a beginner, freelancer, or entrepreneur, you’ll find value tailored to your goals.
  • Hands-On Learning: Work directly with Adobe Photoshop, Illustrator, and InDesign.
  • Cultural Experience: Learn and create in Rome, a city that inspires creativity and innovation.